New Chanel No. 5 ad : The One That I Want

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I was so very critical of last year’s ad campaign based on Marilyn Monroe and even more critical of the Brad Pitt campaign.  But this has all the Chanel elements… beautiful, stunning visuals and fantasy, fantasy, fantasy!  The music is haunting… made me want to listen to it over and over again.

Some X factor is missing which I can’t put my finger on… but I’ll give this one 8 on 10.


John Fairchild : Fashion is a very boring subject

Lucien Lelong

In the documentary “Diana Vreeland : The Eye Has to Travel”, the former publisher of Women’s Wear Daily, John Fairchild, weighs in on Diana’s contribution to fashion and what he says is true and disturbing… and certainly applies to perfume.

She gave fantasy to fashion and romanticized it… because basically, deep down, it’s not romantic.  Fashion is a very boring subject.  She gave the energy and the pep to anything she touched.  That’s important!  Even when you talked to her, she gave you… pep!

I think perfume is like this.  In and of itself, it’s a very boring subject… let’s face it. But when friends like FiveoaksBouquet and Tara talk to me about perfume, it’s anything BUT boring. In fact, I was telling FiveoaksBouquet about an incident where two shoppers became violent in a department store and she was horrified, as was I! It seemed so crazy. But when I mentioned that they were arguing about perfume, she said, “Oh…. well… that’s different.  I could see how someone could get violent about perfume!”  We both laughed.

Certain bloggers seem to be able to write about perfume and also give it that edge.  For fear of forgetting someone, I won’t mention them by name but you know who they are. They take basically useless liquid and turn it into an art form, or almost. Or they at least make it intriguing and make us want to go out and try it!

And what Diana says about fashion also applies to perfume…

Vogue always did stand for people’s lives.  I mean, a new dress doesn’t get you anywhere!  It’s the life you’re living IN the dress.

Same goes for perfume.  A new perfume won’t get you anywhere…  it just won’t!  It’s the life you’re living while wearing the perfume… your interest in all that life has to offer… the visual and musical arts, science and technology, politics, people and relationships, love and sex.  It’s all about the trips one takes… the dinners with friends… and the smile you get from the man or woman sitting opposite you in the subway.

That’s what perfume does to me.  It reminds me of all the possibilities of life… of meeting wonderful and crazy people and maybe someone to spend an evening with… or a lifetime.

I ordered Cuir de Lancôme recently.  I’ll be back with a review shortly.




Can you imagine our civilization without flamenco?

I can’t. I saw a flamenco show yesterday and a woman beside me was wearing some intoxicating fragrance and it blew my mind! Next time I hope to find the courage to ask her what she was wearing. It was lovely!

I haven’t written much this summer. You see, I’ve been pretty well stuck on Chanel… Chanel’s high-end Eau de cologne as well as Pour Monsieur Eau de toilette and the corresponding Pour Monsieur Gel pour le bain et la douche. Also, Chanel’s No. 19 soap and the occasional shot of Givenchy III for evening drama. I’ve never had much luck with layering perfumes, but layering these components was absolutely brainless. One can’t POSSIBLY go wrong!  And, I sometimes sprayed Guerlain’s Vetiver or Hermès’ Eau d’Orange Verte… both the All-over shampoo and the Eau de cologne.

I’ve tested so many perfumes over the past 4 years, it was nice to just wear things that I love! And in the summer, I got the added bonus of enjoying the bath products that give off beautiful, discreet scent off exposed skin. Using a high-end luxury soap doesn’t have the same impact in the dead of winter when you’re dressed like a polar bear!

I’ve been contacted recently by a couple of niche perfumers and they have offered sending samples, so I’m looking forward to testing their work. Maybe they’ll be able to dislodge me from my Chanel haze.

Last night’s flamenco show was superb… particularly because I discovered a “guitarrista flamenco” who was borderline genius, Alberto López. When I see this kind of talent from such a young person, I find it … well… as a friend would say, “troublant, très troublant.”

I’ll be back next week with a review.



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